It’s been interesting to see what people have picked up on as I’ve been promoting my new book, The Outstanding Organization.
My original title was Curing Chaos. My McGraw-Hill editor at the time vetoed that and created the book’s current title. I didn’t like it at first, but it grew on me and I now like it a lot. Further down the publishing road, the same editor decided to reintroduce “chaos” by showcasing it in the subtitle and, sure enough, that’s what people are drawn to. So my inclinations were right—they just had to be adjusted a bit.
This week www.changethis.com (the folks at 800-CEO-READ) ran a manifesto I wrote and I’ve gotten not only tons of enthusiastic feedback, but I’ve also gotten calls from three prospective clients as a direct result of the manifesto: “Please help us reduce chaos!”
So off I go, doing what I can to help companies reduce chaos. It has become my mission. At their core, all of the Lean values, practices, and tools are about reducing chaos. But chaos has an emotional charge that many Lean words don’t carry. Maybe we should all start framing things in terms of chaos and chaos reduction. What do you think?