“Fake It Until You Become It”

TED - Ideas Worth SpreadingI begin each weekend watching at least one TED Talk. I usually watch them twice: first, to learn and be inspired. Second, to study the art of speaking. As I move into keynoting, it’s ever more critical for me to deliver cogent and inspiring talks. I now study the effective use of PowerPoint as much as I study business management and operations design. TED Talks offer up consistently excellent speakers that are a joy to study. (And, yes, in case you’re wondering, delivering a TED Talk is a goal of mine.)

Today I stumbled upon Professor Amy Cuddy’s (@amyjccuddy) inspiring talk about  power, body language, and mindsets. Her core message: “Our bodies change our minds, and our minds can change our behavior, and our behavior can change our outcomes.” This is true with organizational transformation as well. As I address in my book, The Outstanding Organization, transformation is measured in behavioral terms, which begins with mindset shifts. Perhaps due to my background in science and healthcare, I’ve long compared organizations to organisms with cells (people), organs (departments or functional work teams), organ systems (divisions or value streams), a circulatory system (communication), and a pulse (culture). Until today, I’ve never considered that an organization also has a physical body equivalent. Think about the transformation that occurs when you physically arrange work teams in open space instead of cubicles and enclosed offices. Or when companies choose to work with suppliers that are physically close to the operation. I now even wonder about the physicality of corporate logos (open versus closed). I’d love to hear your thoughts about this. Any other examples? (Promise you’ll watch Amy’s video before sharing.) Amy concludes the video with a twist on the popular phrase I’ve often said: “Fake it ’til you make it.” Amy’s spot-on twist: “Fake it until you become it.” It’s so true. I’ve experienced it over and over. Enjoy the video and, as Amy urges: “Share the science.”

by Scott King reply

Thanks for sharing this Karen. Very useful information, and a great story.

    by Karen Martin reply

    You’re most welcome, Scott! Have a great weekend!


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